WHO THIS IS FOR
For the First Step Toward Targeted Outreach..
Are you missing a written ideal-customer profile?
- You lack a written ideal-customer profile for targeted outreach.
You already know your target companies by name and only need access. Choose Custom Account-Based Marketing (from 7.000 €).
SCOPE
What Define Your Ideal Customers Delivers..
Ideal Customer Profile
Sector, size, maturity, and triggers.
Addressable market
Defined and quantified.
Buying center
Roles involved and what each values.
Buying signals
Signals of demand and where they appear.
Target-account list
Delivered to your CRM as a working base.
How Your ICP Comes Together.
- 1ICP workshop covering sector, size, maturity, and triggers
- 2Definition and sizing of the addressable market
- 3Definition of buying center and buying signals
- 4Target-account list delivered to your CRM
PROCESS
Define Your Ideal Customers: The Process.
Workshop Date
Choose a time. We prepare the workshop with your team.
ICP Workshop
Joint development of target market, buying center, and buying signals.
Handover
You receive the ICP in writing and the target account list in your CRM.
QUESTIONS
Frequently Asked Questions.
What is an ICP?+
Your Ideal Customer Profile: a written description of who your ideal customer is and how to recognize them.
How long does it take?+
3 weeks from order to delivery.
What if we already know the companies by name?+
Then Custom Account-Based Marketing is the better fit.
PAIRS WELL WITH